Pepsi Paloma Bibliography Mla


We were eating lunch at a Daly City home and watching “Eat Bulaga!”, the popular noontime variety show on GMA TV, when someone commented that he read on Facebook that two of the show’s hosts, Vic Sotto and Joey de Leon, were involved in the gang rape of a young Filipino American actress named Pepsi Paloma in 1982.

Three young Filipino kids, all recent immigrants, joined in the conversation and said that they also heard of the Pepsi Paloma rape case. I expressed surprise because it occurred long before any of them were born. They explained that they learned of the rape from the song “Spolarium” composed and performed by the Eraserheads, their favorite Filipino rock band.

When I Googled the lyrics of “Spolarium” by the Eraserheads, I found these words:

at ngayon di pa rin alam

kung ba’t tayo nandito

pwede bang itigil muna

ang pagikot ng mundo

umiyak ang umaga

anong sinulat ni enteng at joey dyan

sa gintong salamin

di ko na mabasa

pagkat merong nagbura ahhh…

(And we still don’t know why we’re here, please stop the turning of the world, the morning cried, what did enteng and joey write in the golden mirror I couldn’t read because someone erased it).

Senate Majority Leader Vicente Sotto III. INQUIRER file photo

According to these diehard fans of the Eraserheads, “enteng” is  Vic Sotto and “joey” is Joey de Leon and the something that was erased was their criminal record. The meaning of the lyrics of this song, the kids shared, has been a popular subject of discussion in Manila universities as well as in the social media.

When I Googled “Pepsi Paloma”, I saw the link to the video that had been downloaded on Facebook by as many as 66,000 viewers The “Eat Bulaga – Pepsi Paloma story” reported the tragic tale of Delia Smith, the eldest daughter of Lydia Duenas, a native of Borac, Northern Samar, and Kenneth Smith, an American letter carrier who deserted his family when his four children were still young.

When Delia was barely 13, her mother introduced her to talent manager Rey dela Cruz who changed her name to “Pepsi Paloma” to join his stable of other “soft drink” beauties which included Sarsi Emmanuel and Cola Nicolas. Dela Cruz secured Pepsi’s starring role in her first movie, a “bold” feature called Brown Emmanuelle in 1981.

Less than a year later, according to her account, while promoting one of her movies, Pepsi met the three comedian hosts of Eat Bulaga – Vic Sotto, Joey de Leon and Richie D’Horsey (Richie Reyes). The three men took her out to a bar, drugged her, and then gang raped her in a hotel room. (Because she was only 14 at the time, these comedians were pedophile rapists.)

To prosecute a crime in the Philippines, you cannot just rely on government prosecutors, you have to hire a private prosecutor otherwise the case will be dismissed for lack of prosecution. For this job, Pepsi sought the help of then Defense Secretary Juan Ponce Enrile who referred her to the senior partner in the ACCRA law office, Atty.  Rene Cayetano, the father of Sen. Pia Cayetano and Sen. Alan Peter Cayetano, who offered his pro bono services to Pepsi.

If convicted of the rape charge, the three comedians faced the death penalty, a sentence that was meted out previously in 1967 to the four rapists of movie star Maggie dela Riva. Three of the men were executed in 1972 on live TV while the fourth escaped the electric chair by dying in prison.

To prevent the same fate from befalling his younger brother, Sen. Tito Sotto quickly went to see Pepsi Paloma while she was still securing the services of Atty. Cayetano. According to her account of this visit, Sen. Sotto “coerced” her into signing an “Affidavit of Desistance” to drop the rape complaint against his brother and his cohorts.

[But how could that affidavit be legal when she was only 14 when she signed it and she did so without the presence of her attorney?  But this happened in 1982 during martial law and the Sottos were said to be favored by the Marcos dictatorship.]

How was she coerced? In her November 3, 2012 column in the Philippine Daily Inquirer, Rina Jimenez David described this incident as follows: “Paloma eventually dropped the charges after she was allegedly visited by one of the trio who said he had only talked with her, but only after placing a pistol on the table in front of her.”

As a result of Pepsi’s signed affidavit of desistance, no criminal charges were filed against the three comedian rapists even after they went down on their knees on their show “Eat Bulaga!” and asked forgiveness from Pepsi Paloma for raping her when she was only 14.

Three years after her rape, on May 31, 1985, Pepsi was found dead in her apartment with a rope looped around her neck. The police concluded that it was a suicide caused by “monetary problems” and this was the official story that appeared in the headlines of the newspapers.

But her manager, Babette Corcuerra, disputed the press account. “She was earning well and was fully booked for dancing performances. She just finished the Pepsi Paloma Show at the Bughaw and 10 other beerhouses,” Corcuerra said, and she had three film offers lined up, she added.

It just did not add up, Corcuerra said. “She was looking forward to celebrating her 18th birthday next year. She made me promise to throw a big party for her at a hotel because it would be her debut,” Corcuerra told the Times Journal.

Was she murdered? Before he passed away, in an interview on ABS-CBN that was not aired, self-confessed hitman Kit Mateo intimated as much.

“Eat Bulaga!” is now entering its 35th year as the longest-running noontime variety on air program in the history of television, making millionaires of its comedic stars.

Sen. Tito Sotto is still in the Philippine Senate serving as the proud champion of the Holy Roman Catholic Church in his staunch opposition to the Reproductive Health Act and to all forms of contraception.

Pepsi Paloma would have celebrated her 47th birthday this year.

(Send comments to or mail them to the Law Offices of Rodel Rodis at 2429 Ocean Avenue, San Francisco, CA 94127 or call 415.334.7800).

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Undoubtedly one of the most intriguing pop culture figures in the country’s history, the life story of Pepsi Paloma is as sad as it is mysterious.

Although having happened three decades ago, the tale of Paloma continues to get a good amount of attention especially after the Eraserheadssupposedly made her infamous rape at the hands of three well-known comedians the subject of their song Spolarium (some sources say this is just an urban legend).

READ: 9 Creepy Pinoy Urban Legends That Never Get Old

 Born Delia Duenas Smith to a Filipina and an American father, Paloma was known as one of the “soda starlets” of the 1980s—so-called because they used famous soft drink brands as their stage names. Only 14 at the time, Paloma quickly earned notoriety for going nude in the 1981 film Brown Emmanuelle. Months later, in 1982, she met Vic Sotto, Joey de Leon, and Richie D’ Horsie (Richie Reyes) while she was promoting her film.

In a case reminiscent of Maggie dela Riva’s two decades earlier but without the same fanfare, Paloma reported to authorities that she and fellow actress Guada Guarin were both allegedly drugged and raped by the three hosts in Quezon City’s Sulo Hotel.

Also Read: 35 Things You Didn’t Know About “Eat Bulaga!”

Following the preparation of her case by Rene Cayetano (the father of Senators Pia and Alex Peter Cayetano), Paloma mysteriously disappeared but was later tracked down and rescued from Bienvenido “Ben Ulo” Mendoza, a known associate of the Castelos and Sottos.

Ultimately the case against the three never prospered after Paloma signed an affidavit of desistance in exchange for them issuing a public apology, which they did on national TV (no record of it exists unfortunately) and in the October 13, 1982 edition of the People’s Journal (though it did not specifically mention the word rape):

“We hope that you will not allow the error we have committed against you to stand as a stumbling block to that future which we all look forward to. We therefore ask you to find it in your heart to pardon us for the wrong which we have done against you.”

Intriguingly enough, Paloma later said she was forced to sign the affidavit by Tito Sotto who allegedly wielded a gun in front of her.

Related Article: Top 10 Pinoy Celebrities with Ridiculous Urban Legends

Then in 1985, the lifeless body of then 17-year-old Paloma was found hanging in her closet with a “three-inch thick and 36-inch long cotton sash” tied around her neck.

While investigators ruled the death as suicide due to the contents of her diary (she was allegedly having money problems, lonely without her mother, and fights with her live-in partner), her manager Babette Corcuerra disputed the depression angle eyed by the police since Paloma was earning well, had adopted a four month-old son, and was even excitedly preparing her debut.

Not only that, no forensic investigation was ever done nor was there any attempt to verify whether the diary actually belonged to Paloma.

So, if Paloma didn’t kill herself, whodunit?



About the Author: When he isn’t deploring the sad state of Philippine politics, Marcus Vaflor likes to skulk around the Internet for new bits of information which he can weave into a somewhat-average list you might still enjoy. For comments on this article, contact him at: [email protected]



Rodis, R. (2014). The rape of Pepsi Paloma. Retrieved 13 August 2015, from

Rodis, R. (2014). Was Pepsi Paloma murdered?. Retrieved 13 August 2015, from

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